Sarah Glenn and I talked about some of her projects and development as an artist during our recent text conversation.
Sarah Glenn is known for her ecommerce work on sites like whatever21.net and mused.nyc as well as her great artistic eye for photography and styling. Originally from Boise, Idaho Sarah is now based in New York City.
How did you begin photography?
Haha that is a complicated question. I guess I dabbled in it as a teen. When I came to New York I tried it out as a model (at 18) but quickly folded under the competition. I knew that I wasn’t going to have the career I’d want in it. So I started interning as a stylist and would jump at any opportunity behind scenes. The first shoot I ended up working was China Vogue (so cool). From there I grew in the styling field and got to the point where I was an in house stylist at Galore Magazine. My biggest shoot being the cover featuring Bebe Rexha.
I love styling and still continue to do it from time to time. I made the switch because I wanted more control over the images I was producing. Moving into photography was a really natural move for me. I love how much I’m learning and how experimental it is.
How would you describe living in New York?
The fashion community here is so dynamic / innovative, but mainly it’s inclusive… well at least in my experience. Everyone in my circle builds each other up, are supportive of any endeavor you decide to pursue and overall want you to shine. I met most of my friends in a club at 4 a.m. when I was 19. Fast forward 6 years and those friends became work relationships. Most of the time when I see them it’s because we’re collaborating.
With that said it’s expensive. You have to work constantly to get what you want. That’s the trade off. If you want it bad enough it’s here. Also everyone works hard but plays even harder. Corny statement but it’s truth!!!
Tell me about whatever21.net and mused.nyc!
For the past 4 years or so I’ve been working for small-medium sized brands overseeing online presence through digital marketing and e-commerce management. Last June-ish I decided to leave the 9-5 world to focus on honing my skillset and work on personal projects.
After I shot & creative directed Whatever 21’s SS18 lookbook/campaign (http://www.papermag.com/whatever-21-spring-18-2515447276.html ) I approached Brian (whatever21) about making a new e-commerce store for his brand. He was using a simple big cartel store that worked but he definitely had outgrown it. I wanted to build my e-commerce portfolio, test my moderate coding skills, and build a web store from scratch.
Lindsay Jones, Mused designer, https://www.mused.nyc/, is a longtime friend of Brian’s and they work together often. He mentioned to her that I was making his site. She needed to make the switch from a designer portfolio site to a fully shoppable store so we had a quick Skype session and then got to it!
Where do you see your life and career heading?
I plan to continue working with independent designers/brands. Creating a website from scratch can be such a daunting project and there’s so many options out there. I want to provide a like minded point of view for the designer — whats going to stand out / be functional? How can we optimize UX while still staying true to your brand?
So basically, I’d just like to continue pushing in the fields I work in and seeing how far I can get.
Sarah’s work can be found on her website at Sarahglenn.us or on her instagram @Cheergoth